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The GTM Playbook for Agency Founders
Who Are Tired of Being the Sales Team

3x/week: pipeline plays, real outbound data, and the anti-BS guide to filling your calendar with qualified calls.

Latest Posts

The Outbound Engine Blueprint

Apr 2, 2026

•

7 min read

The Outbound Engine Blueprint

How to Add Predictable Outbound to Any Inbound-First B2B Business

Tanyo Gochev
Tanyo Gochev
Simplicity beats complexity

Apr 1, 2026

•

4 min read

Simplicity beats complexity

A 15-step Clay workflow vs. a Sales Nav filter. Which one sends more emails?

Tanyo Gochev
Tanyo Gochev
The cold email math

Mar 30, 2026

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4 min read

The cold email math

Domains, inboxes, volume, cost — the full breakdown.

Tanyo Gochev
Tanyo Gochev
The 80% trap

Mar 27, 2026

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4 min read

The 80% trap

Newsletters written but not sent. Inboxes warm but not used.

Tanyo Gochev
Tanyo Gochev
The metric that matters

Mar 25, 2026

•

4 min read

The metric that matters

Stop optimizing the wrong thing.

Tanyo Gochev
Tanyo Gochev
The multichannel loop

Mar 23, 2026

•

4 min read

The multichannel loop

Stop running two separate campaigns. Connect them.

Tanyo Gochev
Tanyo Gochev
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